Caldwell
Independent School District

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District » Branding Guideline on School Colors

Branding Guideline on School Colors

Primary Palette
 
Use of color must be consistent across the district. Referring to this specific color palette will eliminate guess work.
Burnt orange and white are the official colors of Caldwell ISD. Burnt orange plays a major role in establishing our identity and should be implemented consistently in all web applications and print communications.
 
Avoid other tints of the colors listed below.
 
 
palette
Secondary Palette
 
While burnt orange is our primary color and an integral part of our brand, a secondary color palette has been developed to provide versatility and variety when developing communications materials. The secondary palette was carefully selected to complement and accent our unique burnt orange as well as reflect out bold personality.
 
 
palette